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Chris Anderson shows how the future of commerce and culture isn't in hits
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior
one of hope fulfilled
and its place in Scripture
The Long Tail: Why the Future of Business is Selling Less of More Men Chris Anderson shows how theThe Long Tail: Why the Future of Business is Selling Less of More by Chris Anderson The New York Times bestseller that introduced the business world to a future that's already here now in paperback with a new chapter about Long Tail Marketing and a new epilogue. Winner of the Gerald Loeb Award for Best Business Book of the Year In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture
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