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Principles of Marketing Managment and balanced coverage to distinguish

SKU: 96193054246

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Description

and balanced coverage to distinguish itfrom all other marketing management texts out there

Colin Drury’s Management and Cost Accounting has successfully helped learners master the key concepts and processes of management and cost accounting

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Principles of Marketing Managment and balanced coverage to distinguishMaster the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today's fast changing, increasingly digital and social marketplace. Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of

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